Title: MS-62 Solved Assignment 2022
Course Code : MS – 62
Course Title : Sales Management
Session: January 2022 and July 2022 sessions
Assignment Code : MS-62 /TMA/JAN/2022
Coverage : All Blocks
Course: Master of Business Administration
Soft Copy: Yes
Downloadable File: Yes
MS-62 Solved Assignment 2022 – Sales Management
1. (a) Distinguish Selling from Marketing with a suitable illustration. Explain the linkage of distribution function with sales management in a consumer durable company of your choice.
(b) What is sales strategy? Discuss the sales strategy formulation for a newly introduced electric bike.
2. (a) Explain the various Selling Skills that a salesman should possess and why? Comment on the importance of Interpersonal communication process with an example.
(b) What is Presentation in the context of selling? Discuss the various types of sales presentation and the situations where they can be used.
3. (a) Discuss the frequently used sources of recruitment for frontline salesman with suitable examples. Explain how training needs are identified in a medium size engineering company.
(b) What are the ways in which a sales manager can motivate a salesman? Discuss.
4. (a) What are the various approaches involved in territory design? Elaborate.
(b) When and why field sales organisation are developed? Discuss with an example and jutify the need for establishing a sales organisation.
IGNOU university has uploaded their current session MBA programme Assignment for the session year 2022-23. Candidates have to submit MBA Solved Assignments to get a permit of attending the Term End Exam of the IGNOU MBA Programme.
Last date of submission for for IGNOU MBA Assignment ms 62 is January 2022 session is 30th April, 2022 and for July 2022 session is 31st October, 2022.